Watch Advertisements

IWC-bus-strap-advert-1-2.jpg

Watch advertisements have always fascinated me.

If an ad is clever, funny, or invokes a special feeling within me, I am much more likely to make a purchase.

And there is huge money in watch advertising.

According to an article published by Joe Thompson in WatchTime in 2013, 69 watch brands spent more than $1 million on watch advertisements in the United States alone, combining to make for a staggering sum of $467,410,000.

And I’m sure that sum is larger now… More at Quill & Pad.

A decent article, but that advertisement above is pure genius.

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