the end of the genius bar

apple benches.jpeg

The Cambridgeside Galleria is a surprisingly durable shopping mall undergoing a makeover. (I assume to make it look less 90s brassy bling and more Star Trek/Apple Store-ish) Their Apple Store just reopened after a long time closed for renovations and expansion. Now it looks like this… More at Kirk’s UI Dev Blog.

Interesting that this change has occurred when no other tech company has come close to competing with Apple in malls. A brave move which may work.

One thought on “the end of the genius bar

  1. I experienced a “what the f…” moment when I read the last line of the quote excerpt “Now it looks like this” and looked at the photo again. Then I had to read the article.

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